The Net Revenue Management team is a strategic function which sits centrally in the Nomad business to drive long-term profitable growth by identifying and delivering net revenue initiatives across 12 European markets. The team was set up 2-years ago and is expanding each year in response to the emphasis the business is placing on the deliverables from net revenue initiatives, the improvement in local market capability (and ambition), and the desire from local markets for hands on support in generating net revenue strategies.
The role of the team is to embed a commercial mind-set throughout the organisation. This includes building local capability, developing frameworks, identifying opportunities for profitable growth and then partnering with local markets to deliver the initiatives, as well as working with central teams to strengthen their strategies based on commercial knowledge. Our ambition is for each market to develop Commercial Strategies for all Must Win and Secondary battles in order to create, capture and retain value for the business. This will be achieved through the choices we make at a brand, pack, price, promotion, terms and range level.
This is a highly visible role with a Global remit, working with senior stakeholders including the exec and local market Management Teams.
The Central NRM team has developed a commercial strategy process which guides everything we do, as well as a number of key areas for progression within this.
Pack / Pack Price Architecture (PPA)
The role of the Senior Net Revenue Manager is to identify the optimum way to drive GM from a selection of the levers listed above: being a thought leader in what and how to do this, and then partnering with both the central and local teams to drive these improvements through the business, and then ensuring the delivery
Additional projects such as connections with the senior leaders in the business, local market training, annual planning, and deep dives into newly acquired companies may also become part of the role
You will lead critical aspects of the Group NRM agenda, including –
You will be targeted on Net sales and Profit delivery linked to battle targets
Specific targets and measures agreed in strat plan e.g. Net sales/ kg